Senior Manager – Account Based Marketing

Sydney Contract or Temp

Recruiter :
Fiona Cheah

Fiona Cheah
  • B2B FinTech SaaS - Full ownership of the Accounting Channel
  • Hybrid WFH/WFO Sydney CBD - 2 Days per week
  • $800 Daily INCL Super, Initial 12 Month Contract
Our client, the 3rd largest FinTech (SaaS) in the world, is seeking an experienced Senior Marketing Manager - Account Based Marketing (Accountants Channel)!
  
Join this global leader, providing its customers (Accountants & Bookkeepers) with smarter business tools, whilst continuously finding innovative ways to deliver.
  
What your exciting days will look like: 
  • Developing ABM strategy for the Accountant segment.
  • Implementing targeted marketing campaigns, promotions and content based on data-driven analysis and insights.
  • Collaborating with internal teams including design, content, product management and research & analytics to execute initiatives
  • Drive lead gen and improve funnel metrics utilising inbound, outbound and paid media
  • Managing client communication platforms to nurture target accounts and leverage CRM (SalesForce) for tracking progress.
What you'll bring to the team:
  • B2B Digital/Channel Marketing Expertise with a focus on ABM.
  • Proven success in driving consistent revenue growth through structured testing of high-touch programs
  • In-depth knowledge of B2B performance channels including Google Ads & LinkedIn Ads
  • Strong ability to leverage market data analysis and sales audience segmentation tools.
  • Familiarity with accounting software or B2B FinTech partner networks
Perks!
  • Flexible Hybrid - WFH & office (Sydney CBD, 2000)
  • Enjoy Paid Public Holidays & additional "Recharge" Days!
Apply today via the link below - we can’t wait to meet you!

Referral reward:

Marketing & Communications > Digital Marketing Marketing & Communications

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